EP 40 | 3 Sustainable Marketing Strategies | Earth Day Special | Marketing Your Purpose Podcast

Written By Austin Kapur

If you've been listening to this podcast for a bit now, you know I love a good event, even on Earth Day 🌎🌱

As someone who has worked for companies that celebrate April 22 all month long, and partnered with a Sustainability team to communicate their “going green” progress globally four years in a row…

You can expect I choose marketing strategies and tactics that are not just effective, but sustainable too. ♻️

Marketing (like events) costs a ton of money, energy and time, and often leave behind a ton of waste.

Which is why I ALWAYS suggest implementing marketing and PR strategies that aren't just money or time savers, but are better for the environment. 🍃💡

If being more thoughtful of the world around you sounds like something you need in your marketing, take a listen to Episode 40 this week.

Here is a preview of the strategies that have stuck with me over my 10+ years in this industry + how they can help you be more sustainable in your biz too. 🌷

1️⃣ Go digital 📲
2️⃣ Invest in sustainable packaging, products or branding 📦
3️⃣ Be vocal about your sustainability choices 🗣

Ready to dive in? Head outside and take a breath of fresh air! It’s time you tuned in.

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If you have unique questions about how you can be more sustainable in your marketing, reply to this email or reach out at plumandparcel.com/contact. 

I’d love to setup a discovery call or 60-minute Intensive to talk over the challenges you are having in your business and provide low cost, time efficient marketing and PR strategies that might be the solution. 

Let me help you get through the biggest hurdles of your business. I know you’re juggling a lot, my friend, and I don’t want marketing to be the issue.

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LINKS:

Austin Kapur
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EP 39 | Your Guide to Batching Content | 7 Awesome Content Batching Tips | Marketing Your Purpose Podcast