The Blog
Working with Plum & Parcel shouldn’t be a mystery: fintech client sees the light
As we head into the “spooky season”, we don’t want working with Plum & Parcel to be a mystery.
Today, Plum & Parcel founder and CEO Austin Kapur shares how we brought P&P’s latest client— a financial technology (fintech) company— into the light, and other tips when partnering with any marketing communications firm.
Getting tactical: media relations and the power of a press release
When you hear the words ‘media relations’, a press release may be one of the first things that comes to mind — but is it always necessary? Find out when it’s a good idea to draft and publish a press release and when it might not be.
Back to basics: The importance of a strategic marcomms plan
When was the last time you took a good look at your strategic marketing communications plan? Today, we’re going back to basics, chatting about the importance of this fundamental guide to your marcomm efforts.